04Feb 2020 by Colleen Casey
How to Organize Your Blog Posts with Categories

How to Organize Your Blog Posts with Categories

Blogging, Content Planning, Grower, How-Tos, Top Posts, Wordsmith
Blog post categories let you group your content, for you and for your audience. Learn some tips and tricks to get started with categories. Blog post categories group your content to help your audience find what they’re looking for. You can display the categories on your blog to guide viewers to the right place for them. You can also keep some categories hidden so you can build out and test smaller categories or deliver content for each segment of your audience. In this post, you’ll learn how to: Decide what categories to use for your blogSort your posts into the right categoriesCreatively display your categories on your websiteUse categories alongside email marketing to help segment your audience and deliver relevant contentSet up categories in Wordpress Decide What Categories To Use…
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03Nov 2019 by Colleen Casey

How to Make an Editorial Calendar: The Ultimate Guide

Beginner, Blogging, Content Planning, Grower, How-Tos, Top Posts
An editorial calendar helps you plan your content and stay ahead of deadlines. It's a useful tool for any entrepreneur or online creator because you always know what’s coming next and you can plan around big events, launches, and holidays.  One of the worst places to be as a content creator is in the “what should I do next?” state of mind. Your energy should go towards your content, not towards all the decisions you have to make before you can even start creating. Your editorial calendar lets you make those decisions ahead of time so you can focus on your content. In this post, you’ll learn how to make an editorial calendar using the following steps: Start and maintain a backlog of content ideas to fill your editorial calendarSet…
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